Latest TrendsDigital detox is real now: dumbphones, offline clubs, and whyThe smartphone backlash isn't niche anymore. Dumbphones are making a comeback, and people are seriously considering it. Here's the data.Dec 10, 2024/3 min read
Latest TrendsWhy Smash Burgers Took Over Dubai's MenusThin, crispy-edged patties have muscled aside gourmet stacks across Dubai and the wider Gulf, and the reasons go well beyond taste alone this time.Oct 5, 2024/3 min read
Latest TrendsMatcha is taking over your local cafe faster than coffeeGen Z made matcha aesthetic, brands made it accessible, and now supply can't keep up. What happens when a trend grows too fast.Sep 30, 2024/3 min read
Latest TrendsBirria Went From Tijuana Side Streets to Every Menu in AmericaThe rich, red stewed meat that started as a Tijuana taco filling now shows up in ramen, quesadillas, and fast food chains coast to coast nationwide.Sep 30, 2024/4 min read
Latest TrendsWellness trends that actually stick vs the ones already dyingGut health is real, personalized nutrition is trending, but collagen shots are on their way out. Here's what the $6.3T wellness economy reveals.Jul 5, 2024/3 min read
Latest TrendsHow creators actually earn from short-form video in 2024YouTube Shorts, TikTok, and Instagram Reels pay differently. Here's what creators are really making and why the math doesn't add up for most.Apr 18, 2024/3 min read
Latest TrendsThe Crookie: How a Paris Bakery's Side Project Broke TikTokA Paris pastry chef stuffed cookie dough into a croissant almost as an afterthought, and it turned into a worldwide bakery trend within months.Apr 10, 2024/4 min read
Latest TrendsBasque Burnt Cheesecake: Why the Scorched Slice Won't FadeA cramped pintxo bar in San Sebastian invented a deliberately burnt cheesecake, and it quietly became one of the world's most copied desserts.Mar 5, 2024/5 min read
Latest TrendsSourdough Never Really Left, and Now It's Bigger Than the Pandemic PeakThe lockdown starter craze was supposed to fade with the pandemic. Search interest and market data suggest sourdough is only getting bigger.Mar 1, 2024/4 min read
Latest TrendsSocial media's great shakeup: Threads, Bluesky, TikTokTwitter's replacements are finally arriving. Threads hits scale, Bluesky goes public, and TikTok faces its biggest threat in years. Here's who's winning.Feb 14, 2024/3 min read
Latest TrendsBaked Feta Pasta: The TikTok Recipe That Refuses to DieA Finnish food blogger's oven-baked feta recipe crossed an ocean, hit TikTok two years late, and still hasn't left anyone's dinner rotation.Nov 20, 2023/4 min read
