Fashion Has Rediscovered Colour, and Picked Lilac to Prove It
Pantone named Burnished Lilac and Amethyst Orchid for the season while runways ran rainbow brights. After a decade of neutrals, saturation is the statement.
Aug 6, 2026

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12 stories for“colour trends”
Pantone named Burnished Lilac and Amethyst Orchid for the season while runways ran rainbow brights. After a decade of neutrals, saturation is the statement.
Aug 6, 2026

Oversized tailoring is back, but the 2026 version insists on proportion. Tonal dressing does the rest, building an outfit from one colour family instead of contrast.
Aug 6, 2026

Tartan, tuxedos, trains, brocade and thigh high boots all landed in the same season. After years of quiet luxury, the autumn runways went loud on purpose.
Aug 4, 2026

Seventy shows across six days, spring collections shown in autumn, and a designer taking over a house whose founder's name is still on the door. The September calendar is set.
Aug 16, 2026

Everyone predicted the keyring pile-up would end with 2025. Instead it consolidated into a couple of dominant styles and became a permanent accessories category.
Aug 6, 2026

Illusion gowns and transparent couture are dominating red carpets again, and the online reaction is as reliable as the trend. Both are doing exactly what they are designed to do.
Aug 6, 2026

Two years of exaggerated curved legs are giving way to restrained shapes, brown washes and embellishment. The silhouette is not dead, it is being sanded down.
Aug 6, 2026

One widely cited figure puts the category at 86 billion dollars. Another puts it at 254 billion. The gap is not a rounding error, it is a disagreement about what modest fashion actually is.
Aug 16, 2026
