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9 stories for“luxury market 2026”
Bain puts the shrinkage in the Gulf's luxury customer base at 15 to 25 per cent in early 2026 while the Americas surged. The industry's answer to losing aspirational buyers has been to stop trying to keep them.
Aug 18, 2026
Secondhand is a 393 billion dollar market and roughly a tenth of all money spent on clothing. Zara, H&M, Levi's and others are building their own platforms to capture a trade they used to ignore.
Aug 17, 2026
Once niche, modest fashion is now a USD 295 billion market, and the GCC's influence is reshaping global style. Major luxury brands are paying attention.
Jul 30, 2024
Everyone predicted the keyring pile-up would end with 2025. Instead it consolidated into a couple of dominant styles and became a permanent accessories category.
Aug 6, 2026
After years of greenwashing, the secondhand market is growing 11x faster than retail. Real progress on sustainability exists, but the scale of waste remains sobering.
Sep 15, 2025
One widely cited figure puts the category at 86 billion dollars. Another puts it at 254 billion. The gap is not a rounding error, it is a disagreement about what modest fashion actually is.
Aug 16, 2026
Illusion gowns and transparent couture are dominating red carpets again, and the online reaction is as reliable as the trend. Both are doing exactly what they are designed to do.
Aug 6, 2026
